GEL CLEANSER
5% Mandelic Acid + 5% Lactic Acid
Visible pores · Why this fits ↗
R 150,00AI skin analysis
that converts
shoppers.
Oyster helps shoppers find routines that improve their skin and keep them coming back to your beauty store, eliminating guesswork from skincare.
01 / 07
Uneven tone
Brightening cleanserBioderma Pigmentbio
Skin analysis. Product matching. Repeat purchases.Online & in store
Loved by the Innovators.
AI skin analysis for beauty businesses.
Powering $5M in beauty sales for beauty leaders annually.
One connected experience
Explore what Oyster can do.
MAYA’S SKIN REPORT
12View products →
Your skin analysis
01Summary→02Skin concerns→03Products→04Progress→
12MayaFront · Left · Right
88%
Skin healthOverall analysis score
25yearsSkin ageEstimated by your analysis ↗
Skin typeCombinationSkin toneDeepSee your skin over time ↗
Hey Maya,
Your tone is even, but I see some texture concerns.
1 concern with photo evidence Tap to see the evidence ↗
01 · T ZONEEnlarged Pores - NoseSee what we found ↗
Acne & BlemishesGood →
Sebum BalanceFair →
Pigmentation & Tone EvennessExcellent →
Wrinkles & Fine LinesExcellent →
Clarity & TextureFair →
Redness & SensitivityExcellent →
Hydration & DrynessExcellent →
Your recommended products
See the products linked to your skin’s priorities.
Compare scans & plan follow-ups ↗10 strengths in your full report ↗About this report ↗
01 / AI Skin Analysis
Analyse a customer's skin in seconds. Every concern, scored.
Explore skin analysis ↗02 / In-Store Advisor
Put skin intelligence in your advisor's hands at the till.
Explore in-store advice ↗
04 / Brand Storefront
Every product on your store, matched to their skin.
Explore the branded widget ↗
06 / Events & Activations
Turn everyone you scan at an event into a customer.
Explore events and activations ↗
07 / Customer Conversations
Every customer conversation, in one place.
Explore customer conversations ↗
Talk to your customers live.
Every scan writes to your skin-aware CRM. Talk to your data, then your customers live.
● Flagship
Try a skin analysis ↗
AI Skin & BodyAnalysis
A skin scan measures concerns such as oiliness, dark spots and texture, then matches products to the customer in about 90 seconds.
Increases sales, reduces returns, bigger baskets.
“Oyster is building the intelligence layer that can change how consumers discover and choose beauty.”Sheilla Marete · Revela Cosmetics
● Commerce
Explore Retail OS ↗
RetailOS
Connect your storefront, payments, shipping and CRM through one customer skin profile.
One system. Less overhead, faster stock, more repeat buyers.
“Oyster rebuilt our entire retail infrastructure in three months and made us an AI powered business.”Pharm. Chika · Maxcare
● Payments
See Oyster Pay ↗
OysterPay
Every sale settles into your wallet on your schedule. Payouts, refunds and reconciliation in one ledger, tied to the scan that made the sale.
Manage payouts and reconcile sales in one place.
“Oyster made implementing AI skin and body analysis on our website seamless.”Rearabetwe Dire · Edenvinne Beauty
● Logistics
Discuss Oyster Express ↗
OysterExpress
Manage picking, tracking and delivery from the same screen as the scan.
Ships faster, fewer failed deliveries, happier customers.
“Real growth in beauty happens when you make things personal at scale.”Merveille Hounkponou · Lyvv Cosmetics
● Studies
See Oyster Studies ↗
Claims Substantiation& Clinical Trials
Run any product claim as a trial. The same engine grades every participant into a curve a regulator can read.
Regulator-ready proof, in weeks not quarters.
“A great example of how technology can make skincare more personalised and data driven.”Nick Enslin · Immobazyme
● Intelligence
Read the reports guide ↗
Skin IntelligenceReports
Every scan becomes demand data, by store, by city, by skin tone, updated in real time and rolled into the monthly reports.
Plan your stock around the skin concerns customers bring to your store.
“Innovative, clinical grade technology that empowers our customers to make more informed recommendations.”Natasha Davel · Fundamentals Skincare
520,600
scans processed, across every shade, in 29 countries
90 sec
from a photo to a matched routine
65.3%
scan to purchase at Tulip Bodycare
↗Fundamentals Skincare
+258%
customer retention lift
↗Lyvv Cosmetics
3×
average order value
↗Beiersdorf
35%
repeat purchase on one skin identity
↗Wall of fame
Explore Brands
The shelf winners our partners sell through Oyster, from local heroes to the world's biggest names.
Hear from the teams that grow with Oyster.
Founders and operators on what changed when they put skin intelligence in front of their customers.
Newsroom
From the Oyster newsroom.
Launches, partnerships and the people building skin intelligence.
Learn about skin intelligence.
Publication · Issue 01
Blog
A practical field guide to running a skin-analysis pilot.
Read the guide ↗Developers
Get started with Oyster
Drop in the widget, the API or the MCP server. Live in under two hours.
Go to docs ↗
Explainer
How AI skin analysis works.
Read the guide ↗Blog
Run a useful retail pilot.
Read the field guide ↗Recorded conversation
Nick Enslin on growth factors and peptides.
Watch the recording ↗How it works
Skin to sale, in four steps.
The same scan-to-sale flow works on your website, in store and on WhatsApp.
Step 1
Scan
A ninety second face or body scan, on any surface you already run.
Step 2
Analyze
Oyster analyses the image for skin concerns across every skin tone.
Step 3
Match
Every concern maps to the right products from your own catalogue, checked by a human aesthetician.
Step 4
Sell
Customers move from their scan results to matched products, then to checkout.
In their words
Loved by beauty teams.
Watch
Oyster Gallery.
Founders, pharmacists and clinicians on what changed when they added skin intelligence.
Questions people like you ask.
Does it work on dark skin?↗
Yes. Oyster works across all skin tones and reads yours on the 10-point Monk Skin Tone Scale. Most skin-analysis models are trained mostly on lighter skin and fall apart on melanin-rich tones. Ours was built deep skin first, on the largest melanin-rich dataset in commercial AI.
Do we need any hardware or an app?↗
No hardware, and nothing to install. The customer scans on her own phone: she opens a QR code or taps a button on your site, the camera analyses her skin, and the results come back in about 90 seconds. In-store, the same scan runs on a shared tablet at the counter.
How is this different from a skin quiz?↗
A quiz asks the customer to describe her own skin, and people guess wrong more often than not. The scan measures it directly, analysing 100+ biomarkers from the photo. That accuracy shows up in sales: scan-guided shoppers buy at around 75%, while ordinary browsing converts at 1 to 2%.
How long does it take to go live?↗
The scan widget drops onto your existing store in under two hours, no engineering sprint required. If you want the full Retail OS, with payments, inventory and CRM connected, that is a matter of days, and our team sets it up with you.
Does it work with Shopify or WooCommerce?↗
Yes. There is a JavaScript widget for Shopify, WooCommerce, Magento and any web platform, a React Native SDK for your mobile app, and a full REST API and MCP server if you want to build something custom. Most partners are live on the widget the same day.
Where does our customer data live?↗
Data is stored in-region and aligned to POPIA and NDPR. Consent comes first: the customer approves every scan, owns her own images, and can withdraw at any time. You get the insights; she keeps control of her face.
What do we actually get to see?↗
A match score for every product against each customer's skin, concern and skin-tone trends by store, city and region, and restock timing driven by real demand. You never see a customer's raw images unless she has explicitly consented to share them.
What does it cost?↗
You pay per guided customer, so the cost tracks the value you get, and the per-scan price drops as your volume grows. The full price list is public, with no setup fee and no long lock-in to start.
Get started
See skin analysis in your store.
Bring your product catalogue. We’ll show you the scan, product matches and steps to launch.
Book a Demo ↗
